The Menlo Park, California-based firm said Wednesday it will launch a test in Germany, France and the US that will enable “buyers to browse listings from eBay directly on Facebook Marketplace while completing their transaction on eBay.”

Shares of eBay soared Wednesday as Meta announced it will allow some listings to show up on Facebook Marketplace in Germany, France and the United States.

The social media company said it's launching a test that will let Facebook users in Germany, France, and the U.S. browse eBay listings directly on its Marketplace service but will still have to complete the transaction on eBay.

Meta said on Wednesday it would launch a test in Germany, France and the United States that will enable buyers to browse listings from eBay on Facebook Marketplace and then complete their transactions on eBay.

Meta has announced plans to launch a pilot project in Germany, France, and the US. This will enable users to browse eBay listings on Facebook Marketplace, with transactions being completed on eBay's platform.

Meta said eBay sellers will gain exposure to Facebook’s audience while people using Marketplace will have access to a broader array of listings from the eBay community

Shares of e-commerce company eBay Inc (NASDAQ:EBAY) are trading higher on Wednesday after Meta Platforms Inc. (NASDAQ:META) said it is rolling out a new test that will integrate listings from eBay directly on Facebook Marketplace.

Bay’s stock ended Wednesday’s trading session up 9% after Meta announced that it will permit certain listings to appear on Facebook Marketplace, its well-known platform that links customers for local item pickups and other services.

Ebay Inc. ($EBAY) stock surged nearly 10% on Wednesday as technology and social media giant Meta said it would allow users to browse eBay listings on the platform, lifting retail sentiment. Meta said it will launch a test in Germany,

Bay shares experienced a significant boost, soaring 12% on Wednesday, following Meta’s announcement to expand Facebook Marketplace by allowing some eBay listings to appear on the platform. This strategic move aims to extend eBay’s reach and provide a seamless experience for buyers and sellers.

Shares of eBay surged nearly 10% on January 8, closing at a 52-week high of $69.40. The rally followed an announcement by Meta Platforms allowing eBay listings to appear on Facebook Marketplace.

The EU ordered Meta to stop tying its classified-ads service to Facebook's sprawling social media platform in November 2024.