HBO Max Is Back
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A new effort from Warner Bros. Discovery will offer advertisers the chance to use popular figures like Batman and Harry Potter in commercials
Looking to draw on the heritage of its portfolio, Warner Bros. Discovery is rolling out an initiative called WBD Storyverse, which aims to “recapture the magic of the original IP through a branded lends.
An HGTV show centered on renovating the iconic "Bachelor" mansion and a Shark Week special "Dancing With the Sharks" are coming soon
Channing Dungey is five months into her new dual job as chairman and CEO of both the Warner Bros, TV Group and US Networks, having taken over most of the company's basic cable portfolio in January. Now,
Warner Bros. Discovery U.S. Hispanic has revealed its digital expansion plans in its 2025-26 Upfront, which includes the launch of WBTV Hispanic Stream.
Warner Bros. Discovery shocked advertisers at its upfront, announcing the re-rebrand of HBO Max. Plus, it discussed new ad tech and IP for ad partnerships.
Sarnoff Media Company, with an eye to multicultural storytelling, will kick off with ‘Couples Retreat’ star Carlos Ponce leading a Latino reimagining of the ‘National Lampoon’ comedy brand being shopped in Cannes.
The Warner Bros. studio struggled in the quarter, but the company's streaming unit grew by 5.3 million subscribers.