The Caitlin Clark Effect proves audiences will watch women's sports when given proper exposure and marketing support.
Basketball fans are used to seeing Caitlin Clark produce out of this world feats on an almost nightly basis, but ...
In October 2021, Caitlin Clark sent a direct message to the LPGA’s Twitter account asking for one of its cotton-candy logoed ...
The Caitlin Clark effect was on full display at the Indiana Fever guard’s outing at an LPGA event this past week, when Clark ...