Packaged drinking water brand Bisleri spent more than Rs 100 crore on advertising in 2023-24. This was almost 60% higher than Rs 63.2 crore it spent on advertising in FY23. In its latest financial ...

Experts are divided on Oyo's policy for Meerut, UP where unmarried couples will be denied rooms. While some believe Oyo will ...

From Squid Game to Singham Again, several OTT platforms have been collaborating with influencers and content creators as a ...

The platform will shift to a community-based system, Community Notes, where users can contribute to rating and providing ...

Lemma has appointed Siddharth Dabhade as Chief Business Officer, Performance Business. Siddharth Dabhade joins Lemma from MiQ, where as the MD he successfully launched and scaled the company’s ...

Floating rate for TV spots (SD + HD) is Rs 18 lakh for a 10-sec slot; on Digital - IPL mobile ads have been priced at Rs 340 CPM and Connected TV ads at Rs 650 CPM ...

According to sources, the industry argued that making viewers watch ads on pay TV not only hinders the viewing experience but also violates Cable Television Network Rules (1994) ...

Renowned poet, filmmaker, journalist and former parliamentarian Pritish Nandy passed away on Wednesday at his South Mumbai residence. He was 73. The news of his demise, reportedly due to cardiac ...

Some experts believe that the introduction of the 15-minute delivery option may lead to an increase in platform charges ...

Midea Group has announced the appointment of Siddharth Saxena as the Country Head for its India operations. Siddharth brings extensive leadership experience and a strategic vision to his role as ...

Funskool India Limited, toy manufacturer promoted by the MRF group, has appointed K A Shabir as its CEO, as on 1 st January 2025. Shabir has been with Funskool for over 33 years and is an accomplished ...

Media Futures Group, owned by WPP, has roped in Grant Millar, who was associated with Publicis-owned Digitas UK. Millar has joined Media Futures Group as EMEA Client President. Millar will be ...