The May 6 edition of the SBJ College newsletter looks at 4Topps' attempt to change the seat-renting model in college sports, ...

NBC Sports on Saturday drew the best Kentucky Derby audience since 1989, according to early data cited by SBJ’s Austin Karp.

Celebration of Service Award winner Figure Skating in Harlem offers lessons in resiliences to young girls of color, as well ...

There’s no chance that anyone who bet on Shedeur Sanders to land with the Browns -- an outcome that was +220 at BetMGM before the draft and -180 on ESPN Bet before the start of the second round -- ...

Mashgin has reached one billion total transactions on its self-checkout kiosks, with 400 million of those coming in 2024. The company, which is now in 150 sports venues including the Bears’ Soldier ...

SBJ’s Terry Lefton reports on some intriguing data from agency sources on Verizon’s Super Bowl FanFest, surely one of the most ambitious experiential activations of the year, which celebrated that ...

NBC Sports Supervising Producer Lindsay Schanzer, who leads the network’s Kentucky Derby coverage, affectionately calls the week leading up to the greatest two minutes in sports a “crescendo.” With ...

Mashgin has reached one billion total transactions on its self-checkout kiosks, with 400 million of those coming in 2024. The company, which is now in 150 sports venues including the Bears’ Soldier ...

Sports marketer DOUG PIRNIE died April 20 after a bicycling accident in Manhattan. During his 30-plus years at IMG, Pirnie, 77, rose to SVP sales and marketing services while helping the seminal ...

The April 30 edition of the SBJ Tech newsletter looks at the camera tech behind NBC Sports' coverage of this weekend's ...

A favorite moment from our recent CAA World Congress of Sports in Nashville came when a longtime co-worker asked the ...

Univ. of North Carolina football coach Bill Belichick is speaking out for the first time after his now-viral interview with ...