The AI-native browsers aim to streamline workflows and redefine web interaction, posing a serious threat to Google’s dominance.

CMOs share their generative AI strategies that help them cut costs and drive revenue. Here is their AI for marketing playbook ...

EMARKETER now projects U.S. advertisers will pour over $25 billion—about 14% of all search budgets—into AI-powered search results by 2029. That leap from just $1.04 billion this year isn’t ...

With Perplexity already processing over 100 million queries weekly and valued at $9 billion, Comet's integration into their ecosystem could potentially create a comprehensive new advertising platform.

TL;DR Key Takeaways : Combining Perplexity and NotebookLM enhances strategy development by streamlining research, analysis, and plan creation into a structured three-step workflow.

Perplexity CEO and Co-Founder Aravind Srinivas joins 'Fast Money' to talk its AI search and ad strategy compared to Google, its growth plans, and potential for new features.

The Gist Advertising first. Perplexity.ai is introducing ads to its results — the first advertising deployment among generative AI solutions. Strategic placement.

Perplexity’s search results offer an average of 5.28 website citations. Perplexity AI shows more citations in Travel and Restaurant queries than Google SGE.

Perplexity AI, having raised $25.6 million in a previous round last year, reported over 500 million queries served in 2023 with minimal marketing expenses.