Mosseri said videos created in Meta’s 'Edits' app currently receive a small reach boost when shared to Instagram. He ...

The guidance follows Zuckerberg’s Q2 2025 earnings call remarks that AI updates boosted ad conversions by about 5% on ...

Philips India’s Smit Shukla shares how Avent is shifting from awareness to action with a hands-free breast pump, creator-led ...

The Food & Beverage sector maintained its leadership position with a 22% share of total ad volumes, followed by the personal ...

According to the agency, this collaboration aims to leverage Nikhil Singhal's experience in public relations and image ...

The ad features a silhouetted reveal of the Pixel 10 Pro set to Dr. Dre’s The Next Episode, using voiceover to call out Apple ...

According to media reports, the platform also plans to enhance ad targeting using technology developed by Musk’s AI company, ...

Griffin joined the agency in 2018 as Global Innovation Director and before moving to her new role, she has recently served as ...

The division is expected to operate across sectors such as FMCG, personal care, health, wellness and beverages, with plans ...

Theatrical re-releases are slowly gaining advertiser interest as brands tap into nostalgia to reach emotionally resonant ...

Adomantra is an online video advertising solutions company, founded in 2012, that provides digital marketing services to help ...

The campaign features a comedic reel with Biswa Kalyan Rath, who once joked about the brand in his stand-up. The ad leans ...